:root{--blue:#7A1833;--navy:#141416;--cyan:#B23A5B;--ink:#1A1A1D;--muted:#6B6B70;--line:#E7E2E4;--soft:#F7F3F4;--green:#7A1833}*{box-sizing:border-box}img{max-width:100%;height:auto;display:block}html{scroll-behavior:smooth}body{margin:0;font-family:Inter,ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;color:var(--ink);background:#fff;font-size:16px;line-height:1.6}.nav{height:78px;max-width:100%;margin:auto;display:flex;align-items:center;gap:42px;padding:0 max(24px,calc((100vw - 1220px)/2));position:sticky;top:0;z-index:50;background:#141416;box-shadow:0 2px 14px #0000002e}.brand img{width:112px;height:auto;display:block}.nav nav{display:flex;gap:30px;margin-left:auto}.nav a{text-decoration:none;color:#fff;font-weight:650;font-size:.9rem}.nav nav a:hover{color:#E39CB1}.button{display:inline-flex;align-items:center;justify-content:center;gap:16px;background:var(--blue);color:#fff!important;border:0;border-radius:9px;padding:14px 22px;text-decoration:none;font-weight:750;cursor:pointer;transition:.2s}.button:hover{background:#5A0F25;transform:translateY(-2px)}.button-small{padding:10px 18px}.button.secondary{background:#fff;color:var(--blue)!important;border:1px solid #D9C2C9}.menu{display:none;background:none;border:0;font-size:1.6rem;color:#fff}.hero{min-height:660px;background:linear-gradient(120deg,#FAF7F8 0%,#F5EFF1 58%,#EFE6E9 100%);display:grid;grid-template-columns:1fr 1fr;align-items:center;padding:72px max(24px,calc((100vw - 1170px)/2));overflow:hidden}.hero-copy{max-width:610px}.eyebrow,.section-label{color:var(--blue);font-weight:850;font-size:.75rem;letter-spacing:.14em;margin-bottom:16px}.hero h1{font-size:clamp(2.7rem,4.6vw,4.7rem);line-height:1.02;letter-spacing:-.05em;margin:0 0 24px}.hero h1 span{color:var(--blue)}.hero-copy>p{font-size:1.15rem;color:#5A5A60;max-width:590px}.actions{display:flex;gap:12px;margin:32px 0 24px}.trust{display:flex;gap:20px;color:#5A5A60;font-size:.83rem;font-weight:650;flex-wrap:wrap}.trust span::first-letter{color:var(--green)}.hero-visual{height:500px;position:relative}.glow{position:absolute;width:480px;height:480px;border-radius:50%;background:radial-gradient(circle,#B23A5B55,transparent 66%);right:-40px;top:0}.dashboard{position:absolute;left:0;top:52px;width:520px;background:#fff;border-radius:18px;box-shadow:0 26px 60px #7A183333;padding:24px;transform:rotate(-1deg);z-index:2}.dash-head{display:flex;align-items:center;gap:12px;border-bottom:1px solid var(--line);padding-bottom:16px}.dash-logo{width:38px;height:38px;border-radius:10px;background:var(--blue);color:#fff;display:grid;place-items:center;font-weight:900}.dash-head div{display:flex;flex-direction:column}.dash-head small,.chart small{color:var(--muted);font-size:.72rem}.dash-head strong{font-size:.9rem}.live{margin-left:auto;font-size:.7rem;color:var(--green);background:#F3E6EA;padding:5px 9px;border-radius:20px}.kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin:18px 0}.kpis div{background:var(--soft);padding:12px;border-radius:10px;display:flex;flex-direction:column}.kpis small{font-size:.65rem;color:var(--muted)}.kpis b{font-size:1.1rem}.kpis em{font-size:.64rem;color:var(--green);font-style:normal}.kpis em.blue{color:var(--blue)}.chart{height:175px;border:1px solid var(--line);padding:14px;border-radius:10px}.bars{height:125px;display:flex;gap:12px;align-items:end;border-bottom:1px solid var(--line)}.bars i{flex:1;background:linear-gradient(var(--cyan),var(--blue));border-radius:4px 4px 0 0}.mascot{position:absolute;z-index:3;width:245px;height:auto;right:-32px;bottom:-20px;filter:drop-shadow(0 18px 18px #7A183344)}.proof-strip{min-height:126px;padding:22px 6%;background:var(--navy);color:#fff;display:flex;align-items:center;justify-content:center;gap:72px}.proof-strip strong{max-width:270px;font-size:.92rem}.client-logos{display:flex;align-items:center;gap:42px}.client-logos img{max-width:100px;max-height:48px;object-fit:contain;opacity:.8}.section{max-width:1160px;margin:auto;padding:105px 24px}.section h2,.sectors h2,.contact h2{font-size:clamp(2rem,3.5vw,3.25rem);line-height:1.12;letter-spacing:-.035em;margin:0 auto 20px;max-width:800px;text-align:center}.lead{text-align:center;color:var(--muted);margin:0 auto 44px}.problem h2{max-width:880px}.before-after{display:grid;grid-template-columns:1fr 55px 1fr;align-items:center;max-width:930px;margin:55px auto 0}.before-after article{padding:32px;border-radius:18px}.before-after h3{font-size:1.5rem;margin:6px 0 18px}.before-after span{font-weight:800;font-size:.75rem;text-transform:uppercase;letter-spacing:.1em}.before-after ul{padding:0;list-style:none;margin:0}.before-after li{padding:8px 0 8px 26px;position:relative}.pain{background:#f5f6f8;color:#6B6B70}.pain li:before{content:'×';position:absolute;left:0;color:#A8A2A4;font-weight:900}.solution{background:var(--navy);color:#fff;box-shadow:0 20px 50px #14141633}.solution span{color:#E39CB1}.solution li:before{content:'✓';position:absolute;left:0;color:#E39CB1;font-weight:900}.connector{text-align:center;color:var(--blue);font-size:2rem}.features{background:#fff}.feature-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:50px}.feature-grid article{padding:28px;border:1px solid var(--line);border-radius:15px;transition:.2s}.feature-grid article:hover{border-color:#C68AA0;box-shadow:0 14px 32px #7A183312;transform:translateY(-4px)}.feature-grid b{display:grid;place-items:center;width:44px;height:44px;background:#F3E6EA;border-radius:10px;color:var(--blue);font-size:1.25rem}.feature-grid h3{margin:20px 0 8px;font-size:1.13rem}.feature-grid p{margin:0;color:var(--muted);font-size:.9rem}.sectors{background:linear-gradient(135deg,#3A0C1B,#141416);color:#fff}.inner{display:grid;grid-template-columns:1fr 1fr;gap:100px;align-items:center}.inner h2{text-align:left;margin-left:0}.inner>div>p{color:#D9C9CE}.light{color:#E39CB1}.sector-list article{display:flex;align-items:center;gap:22px;padding:20px 0;border-bottom:1px solid #ffffff22}.sector-list b{color:#E39CB1;font-size:.8rem}.sector-list span{display:flex;flex-direction:column}.sector-list strong{font-size:1.05rem}.sector-list small{color:#D9C9CE}.testimonial{text-align:center;max-width:1160px}
.carousel{position:relative;margin-top:48px;padding:0 56px}
.carousel-viewport{overflow:hidden;padding:8px 2px 4px}
.carousel-track{display:flex;gap:24px;transition:transform .6s cubic-bezier(.22,.61,.36,1);will-change:transform;text-align:left}
.quote-card{background:#fff;border:1px solid var(--line);border-radius:16px;padding:32px 30px 28px;display:flex;flex-direction:column;flex:0 0 calc(50% - 12px);transition:border-color .25s,box-shadow .25s}
.quote-card:hover{border-color:#C68AA0;box-shadow:0 16px 38px #7A183314}
.quote-mark{font-family:Georgia,serif;font-size:3.6rem;line-height:1;color:#E5C7D2;height:34px}
.quote-text{font-size:1rem;line-height:1.7;color:#3F3F44;margin:0 0 24px;flex:1}
.quote-by{display:flex;align-items:center;gap:13px;border-top:1px solid var(--line);padding-top:18px}
.quote-by .avatar{width:46px;height:46px;border-radius:50%;background:var(--blue);color:#fff;display:grid;place-items:center;font-weight:800;flex-shrink:0}
.quote-by div{display:flex;flex-direction:column;text-align:left}
.quote-by strong{font-size:.92rem;color:var(--ink)}
.quote-by small{color:var(--muted);font-size:.78rem}
.carousel-btn{position:absolute;top:50%;transform:translateY(-50%);width:46px;height:46px;border-radius:50%;border:1px solid var(--line);background:#fff;color:var(--ink);font-size:1.6rem;line-height:1;cursor:pointer;display:grid;place-items:center;box-shadow:0 8px 22px #0000001a;transition:.2s;z-index:3}
.carousel-btn:hover{background:var(--blue);color:#fff;border-color:var(--blue);transform:translateY(-50%) scale(1.08)}
.carousel-btn.prev{left:0}
.carousel-btn.next{right:0}
.carousel-btn:disabled{opacity:.35;cursor:not-allowed}
.carousel-dots{display:flex;justify-content:center;gap:9px;margin-top:34px}
.carousel-dots button{width:9px;height:9px;border-radius:50%;border:0;background:#D9CFD3;cursor:pointer;padding:0;transition:.25s}
.carousel-dots button.active{background:var(--blue);width:26px;border-radius:5px}.pricing{max-width:1260px;background:var(--soft)}.pricing.section{max-width:none;padding-left:max(24px,calc((100vw - 1210px)/2));padding-right:max(24px,calc((100vw - 1210px)/2))}.billing{display:flex;justify-content:center;margin-bottom:35px}.billing button{border:1px solid var(--line);background:#fff;padding:10px 18px;font-weight:700}.billing button:first-child{border-radius:8px 0 0 8px}.billing button:last-child{border-radius:0 8px 8px 0}.billing .active{background:var(--navy);color:#fff}.billing span{color:var(--green);font-size:.65rem;margin-left:5px}.price-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;align-items:stretch;max-width:1000px;margin:0 auto}.price-grid article{background:#fff;border:1px solid var(--line);border-radius:14px;padding:28px 22px;position:relative}.price-grid article>p{font-size:.85rem;color:var(--muted);min-height:44px}.price{font-size:2.8rem;font-weight:850;letter-spacing:-.05em;margin:20px 0}.price sup{font-size:1.2rem}.price small{font-size:.72rem;font-weight:600;letter-spacing:0;color:var(--muted)}.price-grid .button{width:100%;padding:11px 8px;font-size:.8rem}.price-grid ul{list-style:none;padding:18px 0 0;margin:0;border-top:1px solid var(--line);margin-top:20px}.price-grid li{font-size:.8rem;padding:7px 0 7px 20px;position:relative}.price-grid li:before{content:'✓';position:absolute;left:0;color:var(--green);font-weight:900}.popular{border:2px solid var(--blue)!important;box-shadow:0 16px 36px #7A18331c;transform:translateY(-10px)}.popular-tag{position:absolute;right:16px;top:15px;background:#F3E6EA;color:var(--blue);font-size:.6rem;font-weight:900;padding:4px 8px;border-radius:20px}
.p-type{display:inline-block;font-size:.68rem;font-weight:800;letter-spacing:.04em;text-transform:uppercase;color:var(--blue);background:#F3E6EA;padding:3px 8px;border-radius:20px;margin-bottom:10px}
.featured-corp{border:2px solid var(--blue)!important;box-shadow:0 16px 36px #7A18331c}
.billing-toggle{display:inline-flex;gap:4px;background:#fff;border:1px solid var(--line);border-radius:30px;padding:4px;margin:22px auto 34px;position:relative;left:50%;transform:translateX(-50%)}
.billing-toggle button{border:0;background:transparent;padding:9px 22px;border-radius:24px;font:inherit;font-size:.85rem;font-weight:700;color:var(--muted);cursor:pointer;transition:.2s;white-space:nowrap}
.billing-toggle button.active{background:var(--blue);color:#fff}
.billing-toggle .saveb{font-size:.68rem;font-weight:800;color:#1F7A4D}
.billing-toggle button.active .saveb{color:#BEE8D3}
.price-grid article{display:flex;flex-direction:column}
.price-grid article>p{min-height:52px}
.price-grid .price{margin:16px 0}
.price-grid .price span{font-size:2.6rem;font-weight:850;letter-spacing:-.05em}
.price-grid .corporate .price small:first-child{display:block;font-size:.72rem;font-weight:700;color:var(--muted);margin-bottom:-6px}
.price-grid article>a.button{margin-top:auto}
.price-grid ul{padding-top:16px;margin-top:16px}.compare{display:block;text-align:center;color:var(--blue);font-weight:750;margin-top:30px;text-decoration:none}.contact{background:var(--navy);color:#fff;padding:95px max(24px,calc((100vw - 1080px)/2));display:grid;grid-template-columns:.9fr 1.1fr;gap:90px;align-items:center}.contact h2{text-align:left;margin-left:0}.contact-copy>p{color:#CFC2C6}.contact-points{display:flex;flex-direction:column;gap:8px;color:#E6DADD;margin-top:26px}.contact form{background:#fff;color:var(--ink);border-radius:18px;padding:32px;box-shadow:0 20px 60px #0003}.contact label{display:flex;flex-direction:column;font-size:.78rem;font-weight:750;margin-bottom:15px}.contact input,.contact textarea{font:inherit;margin-top:7px;border:1px solid #D9CFD2;border-radius:8px;padding:12px}.contact textarea{height:84px;resize:vertical}.two{display:grid;grid-template-columns:1fr 1fr;gap:12px}.contact form .button{width:100%}.contact form>small{display:block;color:var(--muted);text-align:center;margin-top:10px;font-size:.66rem}.faq{max-width:880px;padding-bottom:20px}.faq-list{margin-top:45px}.faq details{border-bottom:1px solid var(--line);padding:20px 0}.faq summary{cursor:pointer;list-style:none;font-weight:750;display:flex;justify-content:space-between}.faq summary::-webkit-details-marker{display:none}.faq summary b{color:var(--blue);font-size:1.3rem}.faq details p{color:var(--muted);margin:12px 35px 0 0}footer{background:#0B0B0C;color:#B5ADAF;padding:56px max(24px,calc((100vw - 1160px)/2)) 22px}

/* --- CTA destacado del footer --- */
.footer-cta{display:flex;align-items:center;justify-content:space-between;gap:32px;flex-wrap:wrap;background:linear-gradient(120deg,#7A1833,#4A0E20);border-radius:16px;padding:34px 40px;margin:0 0 58px;box-shadow:0 22px 50px #00000047;position:relative;z-index:2}
.footer-cta-text{display:flex;flex-direction:column;gap:7px;color:#fff}
.footer-cta-text strong{font-size:1.45rem;letter-spacing:-.02em}
.footer-cta-text span{color:#EFD6DE;font-size:.92rem}
.footer-cta-actions{display:flex;gap:12px;flex-wrap:wrap}
.footer-cta .button{background:#fff;color:#7A1833!important;box-shadow:0 8px 22px #0003}
.footer-cta .button:hover{background:#F3E6EA}
.footer-cta .button.ghost{background:transparent;color:#fff!important;border:1px solid #ffffff59;box-shadow:none}
.footer-cta .button.ghost:hover{background:#ffffff1a}

/* --- Columnas --- */
.footer-main{display:grid;grid-template-columns:1.9fr 1fr 1fr 1.25fr;gap:52px}
.footer-brand{display:flex;flex-direction:column;gap:16px}
.footer-main img{width:130px;height:auto;filter:brightness(0) invert(1)}
.footer-brand p{max-width:330px;font-size:.84rem;line-height:1.65;margin:0;color:#9A9294}
.footer-brand p a{color:#E39CB1;text-decoration:none;font-weight:700}
.footer-brand p a:hover{text-decoration:underline}
.footer-social{display:flex;gap:12px;margin-top:5px}
.footer-social a{width:38px;height:38px;border-radius:10px;display:grid;place-items:center;background:#ffffff10;color:#D9C9CE;border:1px solid #ffffff14;transition:.2s}
.footer-social a:hover{background:#7A1833;color:#fff;transform:translateY(-3px)}
.footer-col{display:flex;flex-direction:column;gap:10px}
.footer-col strong{color:#fff;font-size:.82rem;text-transform:uppercase;letter-spacing:.11em;margin-bottom:6px}
.footer-col a,.footer-col span{color:#9A9294;text-decoration:none;font-size:.85rem;transition:.15s;width:fit-content}
.footer-col a:hover{color:#E39CB1;transform:translateX(3px)}
.footer-contact a,.footer-contact span{display:flex;align-items:center;gap:9px}
.footer-contact .fi{width:18px;display:inline-block;text-align:center;font-size:.85rem;filter:grayscale(1) brightness(1.5)}

/* --- Franja legal --- */
.footer-legal{display:flex;justify-content:space-between;align-items:center;gap:24px;flex-wrap:wrap;border-top:1px solid #ffffff14;margin-top:52px;padding-top:26px;font-size:.78rem;color:#7E7678}
.footer-legal strong{color:#B5ADAF}
.footer-legal-links{display:flex;gap:24px;flex-wrap:wrap}
.footer-legal-links a{color:#9A9294;text-decoration:none;transition:.15s}
.footer-legal-links a:hover{color:#E39CB1}

.copyright{border-top:1px solid #ffffff0f;margin-top:20px;padding-top:16px;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;font-size:.72rem;color:#6E6668}.whatsapp{position:fixed;right:24px;bottom:24px;width:55px;height:55px;border-radius:50%;display:grid;place-items:center;background:#25D366;color:#fff;text-decoration:none;font-size:1.7rem;box-shadow:0 8px 25px #0004;z-index:10}.toast{position:fixed;left:50%;bottom:30px;transform:translate(-50%,120px);opacity:0;background:#141416;color:#fff;padding:13px 22px;border-radius:8px;z-index:20;transition:.3s}.toast.show{transform:translate(-50%,0);opacity:1}
@media(max-width:1100px){.price-grid{grid-template-columns:repeat(2,1fr)}.popular{transform:none}}
@media(max-width:900px){.nav nav{display:none}.nav .menu{display:block;margin-left:auto}.nav .button-small{margin-left:0}.hero{grid-template-columns:1fr;padding-top:55px}.hero-visual{height:440px}.dashboard{width:88%}.mascot{right:0}.proof-strip{flex-direction:column;gap:18px}.feature-grid{grid-template-columns:1fr 1fr}.inner,.contact{grid-template-columns:1fr;gap:45px}.price-grid{grid-template-columns:1fr 1fr}.footer-main{grid-template-columns:1fr 1fr;gap:40px}.footer-brand{grid-column:1/-1}.footer-cta{padding:28px 26px;margin-bottom:48px;margin-top:0}.footer-cta-text strong{font-size:1.2rem}.footer-cta-actions{width:100%}.before-after{grid-template-columns:1fr}.connector{transform:rotate(90deg)}}
/* Tablet horizontal / laptops pequeñas: apilar hero para evitar solapes */
@media(min-width:901px) and (max-width:1140px){.nav{gap:24px}.nav nav{gap:20px}.nav a{font-size:.82rem}.hero{grid-template-columns:1fr;padding-top:56px;min-height:auto}.hero-visual{height:470px;max-width:620px;margin:0 auto}.dashboard{width:92%}.mascot{right:0}.proof-strip{gap:40px}.inner{gap:55px}.contact{gap:55px}}
@media(max-width:600px){.nav{height:68px}.nav .button-small{display:none}.hero{padding-top:42px}.hero h1{font-size:2.65rem}.actions{flex-direction:column}.hero-visual{height:350px}.dashboard{top:35px;width:100%;padding:14px}.kpis div:nth-child(3){display:none}.kpis{grid-template-columns:1fr 1fr}.chart{height:130px}.bars{height:82px}.mascot{width:155px}.proof-strip{padding:30px 18px}.client-logos{gap:18px;flex-wrap:wrap;justify-content:center}.client-logos img{max-width:70px}.section{padding:72px 20px}.section h2,.sectors h2,.contact h2{font-size:2rem}.feature-grid,.price-grid{grid-template-columns:1fr}.popular{transform:none}.inner{padding-left:20px;padding-right:20px}.testimonial blockquote{font-size:1.15rem}.two{grid-template-columns:1fr}.contact{padding:72px 20px}.contact form{padding:22px}.footer-main{grid-template-columns:1fr}.footer-brand{grid-column:auto}.footer-cta{padding:24px 20px;margin:34px 0 36px;flex-direction:column;align-items:flex-start}.footer-cta-actions{flex-direction:column;width:100%}.footer-cta .button{width:100%}.footer-legal{flex-direction:column;align-items:flex-start;gap:16px}.footer-legal-links{gap:16px;flex-wrap:wrap}.copyright{flex-direction:column;gap:8px}.whatsapp{width:48px;height:48px;right:16px;bottom:16px}}

/* ===== Añadidos v2: formulario, mensajes, contacto-alt ===== */
.contact-alt{display:flex;flex-wrap:wrap;gap:14px;align-items:center;margin-top:24px;font-size:.85rem;color:#E6DADD}
.contact-alt a{color:#fff;background:#ffffff1a;padding:8px 14px;border-radius:8px;text-decoration:none;font-weight:700}
.contact-alt a:hover{background:#ffffff2e}
.form-success{background:#e6f7ee;color:#1a7a4f;border:1px solid #b6e6cd;padding:14px 16px;border-radius:10px;font-weight:700;margin-bottom:18px}
.form-error{background:#fdecef;color:#a11b3a;border:1px solid #f3c0cb;padding:14px 16px;border-radius:10px;font-weight:700;margin-bottom:18px}

/* ===== Menú desplegable (móvil/tablet) ===== */
.nav .menu{cursor:pointer;padding:6px 10px}
.nav nav{
  transition:opacity .18s ease, transform .18s ease;
}
body.nav-open .nav nav{
  display:flex;flex-direction:column;gap:16px;
  position:absolute;top:78px;right:16px;left:16px;
  background:#141416;padding:22px 26px;border-radius:14px;
  box-shadow:0 18px 40px #0007;border:1px solid #ffffff14;
  z-index:60;
}
body.nav-open .nav nav a{padding:6px 0;font-size:1rem}

/* ===== Animación de aparición ===== */
.reveal{opacity:0;transform:translateY(18px);transition:opacity .5s ease, transform .5s ease}
.reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}}




@media(max-width:900px){.quote-card{flex:0 0 100%}.carousel{padding:0 46px}}
@media(max-width:600px){.quote-card{padding:24px 22px 22px}.quote-text{font-size:.95rem}.carousel{padding:0 10px}.carousel-btn{width:38px;height:38px;font-size:1.3rem}.carousel-btn.prev{left:-2px}.carousel-btn.next{right:-2px}}
@media(prefers-reduced-motion:reduce){.carousel-track{transition:none}}

.features-more{text-align:center;margin-top:40px}
.features-more .button{display:inline-block}